Drummond Street Services

Not-for-profitSupport Services
Written By Matt Gillman

Drummond Street Services is a truly outstanding not-for-profit, guided by people, anchored in lived experience, and embedded in communities. It focuses on supporting, providing services and advocating for true social, physical, emotional, relational and economic wellbeing for all. With a portfolio of brands and personalised approach as diverse as the people and communities it serves, Drummond Street Services simply needed a brand articulation and identity that is equally as diverse, flexible and anchored in community. First we helped them to articulate their purpose, positioning, organisational values and personality, and then we took this inspiring story into a transformational brand identity across all sub-brands, audiences and touchpoints.

Drummond Street Services on lime green background
Drummond Street Services suite of sub-brands Centre for Family Research and Evaluation, Stepfamilies Australia, The Drum and Queerspace
For people, for families, for communities
Business card design for Drummond Street Services
A blonde woman holds a laughing toddler next to text that reads "a space for all of me". Statistics are brought to life with graphic elements mimicking curve of brand icon
Animation shows home page and parenting support services page of website design
Animation shows website design for The Drum sub-brand
Street poster design reads "For people, for families, for communities"
Sleek mockup design of Drummond Street Services app on iPhone screen
Branded pins and merchandise design
Email template design for Drummond Street Services and Stepfamilies Australia
Print design for annual report, services guide and research summary
Inside spread for annual report print design
DL flyer print design for Drop the beat event advertisement
Visual Identity brand guidelines design
Matt Gillman
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